Digital Marketing Manager







Our client a multi-asset financial firm stepping into the digital payments world are looking for an experienced Digital Marketing Manager to assist in the planning, execution and optimisation of our online marketing campaigns. This is a rare opportunity to join a growing Fintech business and contribute to our growth and success. With a welcoming and collaborative environment, excellent benefits and a vibrant team of specialists, this is an excellent opportunity for you to use your talent and experience to join a creative organisation of like-minded experts.
The ideal candidate will have a passion for all things marketing and technology. You will be enthusiastic about data analysis and intuitive with great ideas to reinforce our marketing efforts. Working alongside the Marketing and Product teams, the Digital Marketing Manager will initially be responsible for managing and improving our CRM campaigns and user flows.
Requirements
Taking ownership of marketing as a whole for the entire company.
Project manage the new website build as well as assit in the development of their new payment platform.
Measuring and reporting the performance of digital marketing campaigns, and assessing against our goals
Utilising strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Creating and maintaining relationships with vendors to develop robust partnerships
Keeping senior managers & directors up to date with insights and trends.
Collaborating with internal teams
Continue to present innovative ideas and ways in which the business can evolve and grow.
Proven experience as a Digital Marketing Manager or similar role
A digital all-rounder, able to work and know your way around a CRM and the usual CMS platforms
Up to date with the latest trends and best practices in online marketing and measurement Excellent understanding of digital marketing concepts and best practices
Knowledge of web analytics tools (e.g. Google Analytics, Mixpanel, etc.) and CRM tools (Mailchimp, Sendgrid, Braze)
Skills and experience in creative content writing
Some knowledge of HTML and CSS Analytical mindset and critical thinking
Excellent communication and interpersonal skills
BSc/BA in marketing or relevant field What you ll learn
How to work in a fast-paced environment and find creative solutions to make improvements in conversion rates and retention.
Expand your knowledge in digital marketing, with the possibility of learning about new channels, testing methods and data analysis.
Help build a top-class CRM and digital communications strategy
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
Benefits
Competitive salary
Genuinely collaborative and friendly culture
Flexible working arrangements we value work-life balance
Ongoing Personal Development & Training
Employee Assistance Program
Frequent team events and celebrations
Paid Volunteering leaves
marketing, SEO, PPC, Content creation