Marketing Manager







Tangerine is a successful, growing group of businesses based in the delightful seaside town of Lytham St Annes . We are a family business from Farming Roots.
The Group consists of three divisions VetPlus a global leader in companion animal nutraceuticals, Agri Lloyd, an agriculture focused unit and Mill Farm Sports Village a multi-purpose leisure complex incorporating a fully owned football club with associated facilities.
We are #TeamTangerine
About the role
Mill Farm Sports Ventures is an ambitious company with an entrepreneurial spirit and huge plans for growth. This is an exciting opportunity to join a fantastic development with a forward-thinking team and put our beautiful hotel, restaurants and banqueting facilities on the map.
Main Duties:
- Identify new opportunities through thorough market and competitor analysis
- Keep up to date with all competitive developments
- Lead product development
- Constantly strive to improve the existing product offering
- Build strong relationships with industry leaders
- Ensure the Brand Guidelines are complied with
- Clearly define best practice for the use of marketing and promotional materials
- Ensure brand compliance and integrity
- Work with the team to develop new literature as required
- Manage and build good working relationships with key agencies
- Develop advertising campaigns to complement campaigns and seasonal activities
- Negotiate the best possible rates
SOCIAL MEDIA / WEBSITE
- Evaluate, improve and manage the social media and internet-focused marketing strategy in conjunction with the Digital Marketing Team
- Developing and managing digital assets, such as websites & social media profiles.
- Creation and publication of all digital marketing materials in line with marketing plans and brand guidelines.
- Manage and improve lead generation campaigns, measuring results
- Lead for our websites, responsible for harmonising messaging and consolidating content production throughout our business in a consistent manner.
- Drive website traffic through email marketing, pay per click (PPC), social media and other key sources
PROMOTIONAL ITEMS
- Help select and agree a range of promotional items
Do you have:
- Marketing degree
- Experience in hospitality marketing
- Demonstrable new product development experience, from concept to launch as part of a team
- Excellent communication
- Be well organised and a good time manager
- Strong IT ability
Our focus on Diversity and Inclusion is at the centre of our company values. We promote a culture of inclusion in everything we do at #TeamTangerine